Festival of Light 2018

We are working with Hammerson on Placemaking for Westquay Southampton. Our teams work on Event Feasibility, Creative Production through to Event Health & Safety, Curation, Live Event and Technical Production to create events that complement the space and drive footfall.

Challenge

Following the success of the 2017 Festival of Light at Westquay, We Are Placemaking were asked to produce the event in 2018 with a brand new look and feel. Taking inspiration from the neighbouring New Forest National Park, the event was themed around the myth and folklore from the wider Hampshire area.

The festival included a new narrative for the digital mapping against the city walls, along with an interactive musical installation, a reflective LED maze, field of glowing spheres communicating between one another with a flow of coloured changing light, interactive light orbs and additional projections on the city walls.

Delivery

Supplier sourcing and management

Event production and management through build, break and live

Light Festival curation

Artistic design

Health and Safety consultancy

Technical production management

Creative production management

Results

“I wanted to touch base with you with regards to events programme in and around the centre as well as on the piazza at Westquay. These events not only drive footfall to the area but in our restaurant as well. These events give us an opportunity to engage with our customers during the events…. These events really give shoppers a reason to visit. As an example, during this half term, the weather has really been rotten, but it has been great to see the railing and steps fill up during the light show. I am sure these customers would have stayed at home had it not been for the really attractive light show presentation put on this year. The events last summer which included Wimbledon and Night Cinema were a great addition, and we hope they are repeated for the coming summer.”

Pru Naik, Managing Direction,  L’Osteria